Bridgerton and Baby Reindeer drive Netflix sign-ups
Netflix said the new season of Bridgerton and the new movie Baby Reindeer added more than 8 million viewers in three months in June. 's profit is almost double what investors had predicted, demonstrating the durability of the company's strict restrictions on sharing secrets. However, the big streamer warned that the impact of the break in password sharing may fade in the coming months, leading to a slowdown in the coming months. said it is looking into new areas such as games, live events and games to increase its leadership.
Plans include a multiplayer video game tied to a new season of the popular dystopian series Squid Game later this year, as well as additions to shows like Emily in Paris.
"If we do well - better stories, easier research and more fans - as we establish ourselves in new areas such as life, sports and media, we think we have a lot opportunity for growth," said investors.
Now great respect leads the way in conquering the company. The number of customers Value reached in the last quarter has increased to more than 277 million worldwide.
Since most households have more than two people, he estimates that his total audience is over 600 million.
in the UK, Netflix's cheapest plan, which comes with advertising, costs £4.99. The same deal costs $6.99 in the US.
Netflix said its streaming business "continues to improve", with subscriptions up 34% in the quarter.
But he did not share the exact figures, warning that the advertising business will not begin to have a significant impact on their income until 2026, noting that now consumers are running faster than the media.
Jamie Lumley, an analyst at Third Bridge, said that despite the level of support of Netflix is still "an important part of customer growth," "it is not far from the financial side."
"Our experts make it clear that Amazon has created a large market in the media market, and Netflix will continue to work in this area if it wants to become a major player," he added.
total revenue was $9.56 billion, up 17% from the same period in 2023, while profit was $2.15 billion, from $1.5 billion a year ago.
The company announced that it expects 14% annual growth in the period July-September.
